Au steps down after four years, announcing her departure on LinkedIn.
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alice au
Digital marketing head Alice Au exits Wharf Hotels
alice au
wharf hotels
Women to Watch 2024: Alice Au, Wharf Hotels Management
advertising
alice au
apac
hong kong
leadership
marcomms
media
By
Staff Reporters
A digital marketing maven who is behind triple-digit revenue growth for Wharf Hotels, Au has masterfully integrated Chinese social media into her marketing mix and pioneered ahead-of-the-curve tech throughout a two-decade career.
The CMO's MO: Alice Au thinks the marketing funnel has "fundamentally changed"
alice au
hospitality
hotels
the cmos mo
thecmosmo
wharf hotels
By
Nikita Mishra
Hospitality is a fiercely competitive industry and marketer Alice Au of Wharf Hotels believes the race for market leadership will be set by the speed of digital transformation and customer engagement.