Jenny Chan 陳詠欣
Oct 9, 2017

Best spaces to work: Elephant Parade Beijing

There are no elephants in this office, but the spirit of the world's largest terrestrial mammal is shown in the spacious curvature of the bamboo-heavy design.

A marketing agency focusing on tourism and property clients located in Beijing, Elephant Parade moved into its new 44,132 square-foot office in February this year.

Weary of the 'forest' of reinforced concrete in metropolitan Beijing, the agency's interior designer (CUN Design) pursued a building material that is closer to nature: bamboo. Bamboo represents the ancient Asian architecture system, which is tough yet not too tough to bend.

The geometric shapes of the bamboo make the office space "as interesting as a jigsaw puzzle" while solving the problems of lighting, ventilation, and functional partitions for the organisation where smaller spaces 'communicate' with bigger ones to "exist harmoniously".

According to Elephant Parade, the space not only reflects the characteristics of the industry, but also fully expresses the agency's agreeable cultural and aesthetic values.

Note: 'Best spaces to work' merely highlights new and cool workspaces; it should not be interpreted as an endorsement of a company's overall work experience.

See more 'Best spaces to work'

 

Source:
Campaign China

Related Articles

Just Published

1 hour ago

Move and win roundup: Week of March 8, 2021

Fig Health, Sandpiper Communications, Verizon Media and more, in our weekly collection of people moves and account news.

1 hour ago

Burger King appoints UM China

The Mediabrands agency will manage the brand's media planning and buying.

5 hours ago

Agency pins hopes on bullish crypto market as it ...

Cryptocurrency's recovery sparks revival of payment trend.

5 hours ago

Why NFTs have endless possibilities for brands

Brand marketers should take notice of this space.