Soon Chen Kang 江欣珍

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Soon Chen Kang 江欣珍

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Key APAC markets driving global adspend growth

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1 day ago

Soon Chen Kang 江欣珍

Key APAC markets driving global adspend growth

China, India, Japan and the Philippines are identified by both Zenith and GroupM as the markets making the biggest contributions to global adspend growth.

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Nike scores big in Chinese KOL competition

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Digital

Jun 15, 2018

Soon Chen Kang 江欣珍

Nike scores big in Chinese KOL competition

The brand gets more out of its influencer efforts on Chinese social-media platforms than most other apparel and fast-fashion companies, according to a report by Parklu.

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Jonathan Chadwick named as Carat APAC CEO

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Media

Jun 12, 2018

Soon Chen Kang 江欣珍

Jonathan Chadwick named as Carat APAC CEO

Sean O'Brien, who stepped in when Kevin Walsh left in January, becomes chairman of Dentsu Aegis Network Media.

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Kancil Awards undergoes another makeover

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Jun 11, 2018

Soon Chen Kang 江欣珍

Kancil Awards undergoes another makeover

The Malaysia 4A's local awards programme becomes a two-day festival and adds 'Culture Kancils' and 'Kancil for Good' awards.

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OTT taking more entertainment revenue in Hong Kong, China

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Jun 7, 2018

Soon Chen Kang 江欣珍

OTT taking more entertainment revenue in Hong Kong, ...

Also, according to PwC's latest entertainment and media forecast, total digital revenue is growing at a 5.1% pace in Hong Kong and a 7.2% clip in China.

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