Cindy Gu

Mar 26, 2020

Dear rest of the world, here's what we learned from ...

CEOs, presidents and senior managers at multinational companies in China’s marketing and public relations industries summarize their experience and lessons learnt during the pandemic.

Mar 25, 2020

China probes Weibo data 'leak' of more than 500 ...

The government admonished officials from Sina Weibo after a user reported finding 538 million records available for sale on the 'dark web'.

Feb 20, 2020

China industry insiders assess the COVID-19 impact

China-based leaders from Dentsu Aegis, UM, Kantar and more discuss effects and strategies.

Feb 18, 2020

Chinese students make collaboration app DingDing ...

Alibaba-owned collaboration app DingDing won praise for a meme-filled video response after stuck-at-home students used one-star ratings to express their frustration at having to use the app for their studies.

Jan 17, 2020

'Alibaba's digital transformation of the Olympics ...

On the sidelines of the launch of a logo for the Olympics, we spoke with Chris Tung, Alibaba CMO, about the company's marketing strategy, plans with the IOC, and digital art installation at Tokyo's Narita Airport.

Jan 7, 2020

DDB announces change of China CEO

The agency promotes from within as Danny Mok leaves the agency for a client-side role in Hong Kong.