Rhandell Rubio
Aug 11, 2011

Yahoo forges Southeast Asia content partnership with PropertyGuru

SOUTHEAST ASIA - Yahoo has forged a regional content partnership with online property portal group PropertyGuru to deliver property-related content to users across Singapore, Indonesia, Malaysia and Thailand.

Yahoo! ties up with PropertyGuru in Southeast Asia

In the collaboration, PropertyGuru will deliver market intelligence, real estate news, expert views, interviews and articles, real estate directories and mortgage guides on Yahoo to help users in the four Southeast Asia markets with their property decisions.

Both companies say the partnership will drive additional traffic to both sites, and increase brand awareness for PropertyGuru in the core property markets of the region. In addition, the agreement allows Yahoo to allocate ads in...

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