Staff Reporters
Jan 17, 2011

NTUC Club appoints Qais Consulting for Downtown East’s digital business

SINGAPORE – NTUC Club, parent company of theme park Downtown East, has appointed Qais Consulting to develop its social media strategy

Downtown East to launch new site and social media strategy
Downtown East to launch new site and social media strategy

To strengthen its position as a leisure and lifestyle destination, Downtown East has appointed Qais Consulting to develop its new website and social media strategy.

"Through our new website and using social media, we hope that patrons will know the variety of choices they have at Downtown East; from theme parks, to events, shopping and restaurants. Qais presented a compelling proposition of making this a reality and we are happy to have selected them through our pitch process,” said Yeoh Phee Suan, director of marketing and communications, NTUC Club.

“Downtown East is a leisure and lifestyle destination for Singaporeans and visitors – a place that has something for everyone. We are excited to be part of the creation of a marketing strategy that depicts this vibrancy," said Tripti Lochan, CEO of Qais Consulting.

Related Articles

Just Published

7 hours ago

Agency Report Card 2024: Publicis Media

Publicis Media came in swinging in 2024—snagging big-name clients, racking up awards and riding a wave of regional growth. But with rivals regrouping and the AI race tightening, the fight for APAC dominance is far from over.

7 hours ago

How a Chinese gold brand is glittering from the 618 ...

Laopu Gold posted impressive sales figures during the 618 shopping festival, setting the potential for further growth and brand expansion by tapping Chinese cultural identity.

7 hours ago

Uber launches 'Ride Offers' letting brands pay for ...

As part of its expanding ad portfolio, Uber has introduced Ride Offers, a feature that rewards riders with ride discounts when they engage with targeted adverts in the app.

8 hours ago

Move and win roundup: Week of June 23, 2025

Sandpiper, OOH Capital, and more, in our weekly collection of people moves and account news.