Madhavi Tumkur
Jul 6, 2010

MPG wins media duties for M3M India

NEW DELHI - MPG has scooped the media account for realty developer M3M in India. The account is estimated to be worth US$4.3 million .

Anita Nayyar, CEO, Havas Media, South Asia and India
Anita Nayyar, CEO, Havas Media, South Asia and India

According to Dr Kunal Banerji, president of M3M India, MPG's strategic thinking was in sync with their own marketing objectives and requirements. "They have an extremely passionate and enthusiastic team which further made us choose them as our media partners," he added.

Boutique realty developer M3M India recently launched the Golf Estate project which was judged as the best upcoming project in India at the NRI Summit 2010 in Dubai.

Commenting on the win, Anita Nayyar, CEO of Havas Media India and South Asia, said: "We are delighted to be associated with the M3M group and hope to create a power brand in the real estate category. It was our privilege to start the association by announcing this win."

With this win, MPG has further consolidated its position in India by adding media business in excess of US$10 million over the last few months. 

Source:
Campaign Asia

Related Articles

Just Published

1 hour ago

StackAdapt launches integrated platform to connect ...

Marketers can now use one workflow to trigger emails from ad views and personalise campaigns using real-time purchase signals.

2 hours ago

Heineken trusts Korean football fans with keys to ...

An activation in Seoul sees Korean fans ordering, paying for, and pulling their own pints without bar owners or security present. Just to be able to watch live football.

2 hours ago

Why sports marketing should lean into intimate, ...

In a world shaped by Gen Z and hyper-local engagement, the winning brands aren’t the loudest—they’re the ones that create authentic experiences that foster belonging and build trust.

3 hours ago

Woolley Marketing: How much transparency is too ...

Trust in advertiser-agency relationships hinges not on absolute transparency, but on reasonable openness that empowers both sides without drowning them in irrelevant details, says Darren Woolley.