Staff Reporters
Jun 6, 2019

Mindshare and DDB Mudra win gold in Warc brand-purpose awards

APAC work wins seven out of the 13 awards.

Mindshare's 'Data Lighthouse' principle.

Mindshare India and DDB Mudra Group have won gold awards in the WARC Awards 2019's Effective Use of Brand Purpose category.

The awards, which follow earlier announcements of Warc's Effective Innovation and Effective Social Strategy winners, were announced late yesterday. The winners of the remaining category, Effective Content Strategy, will be announced soon.

Mindshare India's gold came for 'The Adaptive Data Lighthouse' campaign for Hindustan Unilever's Lifebuoy....

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