Jenny Chan 陳詠欣
Jun 6, 2013

Leo Burnett Shanghai promotes Stefan Petzinger and Alvin Yim

SHANGHAI - Leo Burnett Shanghai has named Stefan Petzinger, former general manager in charge of multinational clients, as managing director.

Stefan Petzinger
Stefan Petzinger

Petzinger has been overseeing the agency’s roster of multinational clients, including McDonald's, Skoda, and Coca-Cola, for the past two years.

He joined the agency in July 2011 from DDB in Germany where he held a global role directing the Volkswagen account across more than 30 markets.

Since then he has built up new business for Leo Burnett with billings worth up to US$3 million (20 million yuan).

Meanwhile, Alvin Yim has moved up from operations director into Petzinger's old role as GM and is responsible for Pfizer, Siemens, Anta, and Skoda.

Yim, who has been with Leo Burnett since January 2005, will report to Petzinger.

Related Articles

Just Published

58 minutes ago

Bhima Jewellery in India breaks stereotypes through ...

The ad film is not just about her journey to becoming who she is, but also that of her family and their love and acceptance for their child.

2 days ago

Crash Course: How to market to consumers during Ramadan

The month of Ramadan is fertile ground for brands as both a key shopping event and an opportunity to align with the key tenets such as Zakat. How can brands tap this opportunity in a thoughtful way, and how has Covid-19 altered Ramadan behaviours?

2 days ago

Uncle Tobys attacks green juices, reality TV ...

The Nestle brand pairs up with Ogilvy Sydney in a bid to inspire the country to ‘wake the fake up’.

2 days ago

Mural project beautifies cities in more ways than one

INSPIRATION STATION: A Converse initiative sees young artists in cities around the world creating works of art that feed the soul while also cleaning the air.