May 16, 2006

Ketchum ramps up digital and media offer

PR consultancy Ketchum Newscan has boosted its digital business and media solutions practice, in a bid to meet increased rates of growth in Greater China.

David Wong has been named vice president, digital business & media service (DBMS) Greater China reporting to Ketchum Newscan president Betty Lo (pictured). Wong will be responsible for overseeing internal development and business expansion across the division, which includes operations in Beijing, Shanghai, Chengdu, Guangzhou, Taipei and Hong Kong.

In addition, Kimberly Spear has been appointed director of strategic planning and corporate communications in Beijing.

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