In recent months, Text 100 has picked up a raft of new clients, including Yahoo, Nokia Enterprise, Philips Semiconductor IPC Information Systems and Autodesk. Text 100 Asia-Pacific operation director Steven Murphy said forecast revenue growth for 2006 was on track to match the 60 per cent revenue growth experienced last year.
"The main focus of our growth has been in China, and with this new business that we have just won, we have had to ramp up significantly," said Murphy. "We're trying to position ourselves as a significant player within Asia-Pacific. We're ambitious within the region in terms of our positioning, and I think our opposition is starting to take notice of us." Feng takes up his role as account director and lead on the IBM sectors business, where he has been tasked with providing high-level strategic consulting, rather than mainstream media relations. According to agency chiefs, Feng's remit reflects a move by Text 100 to boost its corporate communications practice across the region, particularly in China. Feng also spent time at UTS Starcom China in the marketing division, and holds an MBA from Harbin Institute of Technology.
His appointment caps a slew of new hires, including 11 new consultants in the last month. The senior hires include Rowan Beneke as VP practices; Andy Bigham, regional financial director; Beijing-based account director Heidi Wang; and Kasia Cisak, account director in New Zealand. Text 100 has also promoted a number of consultants, including Ava Lawler to regional consultancy director.
Murphy noted that the consultancy's team had grown from 156 people in August of last year, to 182 at Media's press time. However, he played down industry speculation Text 100 was actively seeking new acquisitions across the region, saying only that they would assess opportunities if and when they arose.
"Certainly not at this stage, although we would not pass anything up that fit into our strategy," said Murphy. "We're not actively looking at anything out there, but we would certainly be opportunistic in the way we look at opportunities."
"The main focus of our growth has been in China, and with this new business that we have just won, we have had to ramp up significantly," said Murphy. "We're trying to position ourselves as a significant player within Asia-Pacific. We're ambitious within the region in terms of our positioning, and I think our opposition is starting to take notice of us." Feng takes up his role as account director and lead on the IBM sectors business, where he has been tasked with providing high-level strategic consulting, rather than mainstream media relations. According to agency chiefs, Feng's remit reflects a move by Text 100 to boost its corporate communications practice across the region, particularly in China. Feng also spent time at UTS Starcom China in the marketing division, and holds an MBA from Harbin Institute of Technology.
His appointment caps a slew of new hires, including 11 new consultants in the last month. The senior hires include Rowan Beneke as VP practices; Andy Bigham, regional financial director; Beijing-based account director Heidi Wang; and Kasia Cisak, account director in New Zealand. Text 100 has also promoted a number of consultants, including Ava Lawler to regional consultancy director.
Murphy noted that the consultancy's team had grown from 156 people in August of last year, to 182 at Media's press time. However, he played down industry speculation Text 100 was actively seeking new acquisitions across the region, saying only that they would assess opportunities if and when they arose.
"Certainly not at this stage, although we would not pass anything up that fit into our strategy," said Murphy. "We're not actively looking at anything out there, but we would certainly be opportunistic in the way we look at opportunities."
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.png&h=334&w=500&q=100&v=20250320&c=1)
.png&h=268&w=401&q=100&v=20250320&c=1)
