DIARY: Holt unveils new 4G adman model but excuse the dribble

At the moment though, this hoped-for fourth generation adman is still dribbling saliva, needs help with his diapers - give him a break, he's all of five months old. But we hear daddy, that's Simon Holt, managing director of Grey Global Group's G2 Asia-Pacific, is hoping he'll follow the family's illustrious communications tradition. Little Henry has got a rich stock of PR and advertising blood coursing through him. Great grandfather was a PR man par excellence for Fyffes just after WWI and grandfather was a lifer at Dorland-Bates.

Even at his tender age, Diary hears Henry is getting to know the ins and outs of advertising, jargon and all, from daddy. Though the elder Holt travels a lot as G2 expands, he's always back for nappy duty on Sunday.

Or as Henry, the up-and coming communicator, would say if he could talk: "This is, according to mummy who spends Sundays 'getting her life back' and telling daddy very loudly 'his time with me'.

"I'm a bit at a loss about this but daddy mentioned that it's all to do with mummy's account management."

Nothing like hooking 'em while they're young.