Emily Tan
Apr 16, 2012

Asia-Pacific agencies, led by Leo Burnett, bring home 14 medals from the 2012 Andy Awards

ASIA-PACIFIC - The region was well represented at the recent 2012 Andy Awards in New York, bringing home 14 awards including four Gold, five Silver and five Bronze. Leo Burnett and Y&R were the two best performers from Asia-Pacific.

Andy Awards trophy
Andy Awards trophy

Now in its 48th year, the Andy Awards were established by the Advertising Club of New York. The global creative awards recognise the "contributions of individuals and companies who create the work and encourage raising the standards of craftsmanship in the industry. 

The awards are judged by a jury comprised of internationally renowned creative directors. This year's jury included Prasoon Joshi, executive chairman and regional executive creative director, McCann Erickson (Asia Pacific). 

At this year's awards, Leo Burnett Worldwide was the most awarded network with 17 Andy Awards. The agency's Asia-Pacific offices also led the region with seven awards, including a Gold in graphic design for Leo Burnett Sydney's in-house creative 'Apple Box'. 

Y&R led the region in Golds with George Patterson Y&R Melbourne 'Game Signatures' campaign for AFL winning gold in the events and promotional items category. Y&R Malaysia took home two silvers for its print work for Penguin Books for the categories Newspapers, Illustration and Newspapers, Entertainment. 

Finally, JWT Shanghai won gold once again for its Heaven & Hell print campaign for Samsonite in the Illustration category. 

Source:
Campaign Asia

Just Published

23 hours ago

Why otome is the new go-to for gaming collaborations...

Like all simulation games, Otome offers a fantasy. The powerful appeal of that fantasy speaks to what many young Chinese women feel is lacking in reality: a sense of power.

1 day ago

Campaign Global Forecast Q2 2024: Tech brands' ad ...

The troubles in the tech world cast a shadow on the industry in 2023. Will the clouds clear in 2024?

1 day ago

Ogilvy Hong Kong, Dentsu Japan and The Monkeys in ...

The global awards show awarded top honours to campaigns hailing from 15 different markets worldwide.

1 day ago

Agency Report Cards 2023: We grade 31 APAC networks

Campaign Asia-Pacific presents its 21st annual evaluation of APAC agency networks based on their 2023 business performance, innovation, creative output, awards, action on DEI and sustainability, and leadership.