The mobile video advertising leader meets stringent requirements from leading advertising accountability group.
The interactive campaign educated Indonesian women about the pollution they unknowingly face every day
AdColony and MMA to hold joint webinar exploring programmatic.
Hint: you really have to give mobile consumers choice.
The shortcomings of the click come to light as new, meaningful campaign metrics make their way into ROIs.
For the latest Pirates of the Caribbean: Dead Men Tell No Tales mobile campaign, Disney took the traditional trailer to a whole new level.
These young professionals stand out as drivers of growth and progress.
Many young Indonesian men are taking more unorthodox routes to success. AXE and AdColony saw this as an opportunity to celebrate their stories, and reach a wider audience.
In-app advertising now accounts for the majority of all mobile ads in Asia-Pacific. But various challenges mean marketers need to be more creative than ever to compete.
Several factors make gaming apps a great option for brands.
In a survey by AdColony, 82 percent of APAC publishers ranked rewarded videos more positively than any other method.
Safety and meaningful outreach in the programmatic realm shouldn't be on your wish list, they should be the standard