Campaign Connect

Coverage of Campaign Connect, our global online conference taking place June 2 and 3, with sessions live from APAC, the UK and the US.

Jun 9, 2020

Is it better for brands to change consumer behaviour or to adapt?

CAMPAIGN CONNECT: While offline businesses may return, it's unlikely to expect consumer habits to remain unchanged.

Jun 5, 2020

What good leaders do in crisis: Tips from Twitter, Grab and L'Oreal execs

Empathy, agility and focus are critical to help leaders guide organisations through current changes.

Jun 5, 2020

Facebook, Bacardi and OMD on brands navigating pinnacle cultural moments

From a global pandemic to the death of George Floyd: Companies are addressing culturally-charged and rapidly evolving crisis after crisis.

Jun 5, 2020

How do luxury brands recover from the darkest hour?

CAMPAIGN CONNECT: Richemont's Alain Li and Reuter Communications' Chloe Reuter see cause for optimism.