What the retailer thought was “a message of unity” was quickly slammed as “tone deaf.”
The financial services giant, rocked by nimbler upstarts, censure from regulators and a stock in freefall, faces a rough road to brand redemption.
The Japanese auto brand is betting its future on going electric, but is playing catchup with a market that is several steps ahead.
Model Munroe Bergdorf called brand 'racist snakes' after her experience in 2017.
The criticism is deserved, and the brand may have made things worse with a classic 'non-apology apology'.
Our annual look at the brand disasters and slip-ups that dominated headlines this year.
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