youtube

May 5, 2021

YouTube introduces interactive ads for connected TVs, more original programming

Users can learn more about a product through second screen activation.

Mar 17, 2021

YouTube expands Spring partnership as social commerce takes off

The new offering allows creators to integrate digital products on YouTube content.

Mar 11, 2021

YouTube accounts for almost half of all ad-supported TV streaming in US

People are choosing to watch YouTube on connected TVs more than any other ad-supported platform.

Feb 9, 2021

TikTok has made the most progress toward media responsibility standards: Mediabrands report

Social-media platforms have improved in Mediabrands' periodic measure of responsible behaviour, with TikTok leading the way. But work remains to be done.

Feb 3, 2021

Google ads and cloud send Alphabet profit skyrocketing to $15.7 billion in Q4

A couple of quarters after the Covid-19 pandemic hit its financial performance, Google's parent company has recorded a 69% jump in operating income and 23% lift in revenue year-on-year.

Jan 19, 2021

See 7Eleven's ode to proper distancing (and more of the most popular ads from around APAC)

APAC YouTube Ads Leaderboard: Air New Zealand, Yuu, IM3 Ooredoo, Pepsi, Shopee, Dtac and and more appear in the latest list of the top ad video in each of 13 APAC markets.