wonhong cho
Feb 25, 2021
Hyundai Motor replaces CMO
Hyundai's head of product and former BMW marketer Thomas Schemera takes over CMO role from Wonhong Cho to better align marketing with new product launches.
Jun 29, 2020
Asia-Pacific Power List 2020: Wonhong Cho, Hyundai
Hyundai's global chief marketer has a flair for making memorable brand impressions through art, design and refined aesthetics.
The Information
May 14, 2018
Hyundai CMO: No cookie-cutter experiences
Frustrated with “superficial” marketing, CMO Wonhong Cho is turning to more imaginative, artistic and interpretive experiences to project Hyundai as a future-facing brand.
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