valentines day

Feb 11, 2021

The way you make me feel: Striking the right sentiment with consumers and context this Valentine's Day

Evidence shows that when customers feel connected to brands, they increase their spending. For Valentine’s Day, Integral Ad Science's Laura Quigley reviews how technology can help brands keep sentiment and emotion at the core of ad placements.

Feb 14, 2020

This Valentine’s Day, consider how your brand strategy ignites love

IAS gives relationship advice to brands looking to enter long-lasting relationships with consumers.

Feb 14, 2020

Stars (literally) align for college sweethearts who love astronomy

Just in time for V-Day, a sweet new campaign by Science Centre Singapore.

Feb 14, 2020

Manila traffic app finds most efficient way for lovers to reunite

Sakay.ph and MullenLowe Philippines created a feature that finds the halfway point between you and your significant other.

Feb 7, 2020

Delete all memories of your ex forever, brought to you by Google

This Valentine's Day, Google wants to help singletons purge themselves of any memories of a former lover.

Feb 11, 2019

DB Export's new R&B—that's 'romance & beers'—ballad

'I'm Drinking It For You' celebrates love and low-carb alcohol in an entertainingly non-cheesy way.