unilever

2 days ago

Unilever's Samir Singh: Sustainability shouldn't burden consumers with guilt or expense

In his first interview since becoming Unilever's global personal care CMO, he details how the consumer goods giant is evolving hygiene products into wellness products and is embedding sustainability in its brands while facing growing local competition.

May 19, 2022

Dove creates a multitasking metaverse experience for busy moms

AD NUT'S RANT OF THE WEEK: Baby Dove's #RealMomsVillage proposes it can be a place where mothers in the Philippines can 'unwind, socialise and be productive all at once'. But do new mothers have time to 'gain incentives' in the metaverse?

Apr 27, 2022

Unilever wants to create lasting change with inclusive marathon in the metaverse

For the Degree experience, participants can select avatars with racing wheelchairs, prosthetics and blades.

Apr 21, 2022

Unilever will no longer market food and beverages to children

Its food and refreshment brands will not use influencers who appeal to children under 16.

Apr 8, 2022

Unilever’s Conny Braams: ‘Trust not crypto’ should be currency of Web3

Braams has also taken on new role at FMCG giant to mark convergence of marketing and sales.

Mar 30, 2022

Unilever oral-care brand asks couples to get married in the metaverse

Would you say ‘I do’ on the blockchain? Well, Closeup says you absolutely should through a new NFT campaign on Decentraland.