While brands large and small have flocked to the opportunity to directly reach consumers, they are hoping pandemic-driven changes in consumption stick to justify their sweeping change in focus.
UK initiative sees brands paying a green levy of 0.25% of the cost to produce an ad.
The Unilever brand takes a stand against the athlete's Olympics ban in work by Wunderman Thompson Singapore.
The owner of Dove and Persil opened eight new digital marketing hubs over the last year.
The focal point of the new campaign, "Reverse selfie", by Ogilvy, is a 60-second film that features an image a young woman has posted on social media.
A smart and attractive CEO (chief eating officer) stars in a campaign for UK snack brand Graze.
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