Tmall and Taobao's '6.18' sales surge shows recovery of China's economy and growth of ecommerce adoption due to COVID-19.
The platform encourages people to share within the AliExpress app, hoping to create a shopping environment similar to Taobao.
E-commerce platforms gear up for the June promotion period in hopes of rebooting the economy.
500 million. 37 billion. 760 million. Alibaba's Singles' Day sure generates a lot of numbers. We've sorted through the deluge to curate this list of the most interesting double-11 stats. If you want to sound smart come Monday, start here.
Marketers from major companies reveal how the Double 11 sales spectacular drives their product optimisation, e-commerce and marketing investments, in some cases throughout the year.
Live KOL broadcasts, data-driven understanding of consumers, customisation and product upgrades represent the major changes in this year's Double 11 event.
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