INSPIRATION STATION: Appier’s AI technology is boosting interaction and conversions for Burger King online in Taiwan, and generating customised offers for consumers regardless of weather conditions.
Hold on to the trash! There's a new sheriff in town and he's not just any cop, he's a holographic god.
How Partipost grew its influencer marketing platform in Asia and how it now works with media agencies
Partipost co-founder and head of Taiwan speaks with Campaign about their partnership with Dentsu X and how technology is helping to scale micro-influencers networks.
INSPIRATION STATION: Leo Burnett designed a special collection of cellphone wallpapers for McDonald’s with a barcode that donates to its charity whenever you buy something.
The new organisation combines the media solutions of both Taiwan Hakuhodo Group and the Growww Group.
With innovative new campaigns, Chen has made Taiwan one of Uber’s most strategic markets as it continues to pilot new initiatives for its brands globally.
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