Carrie Tsai, the current iProspect Taiwan CEO, will also lead the CXM agency in this market.
See the shortlist for the Greater China region in the 2021 Campaign Asia-Pacific Agency of the Year awards.
ASIA's TOP 1000 BRANDS: No less than 23 new brands entered the Taiwan market's Top 100 list this year.
ASIA's TOP 1000 BRANDS: The global computer chip maker rises to top spot for local recognition amid a chip supply squeeze, while grocery chain PX Mart takes advantage of adding convenience through online services.
The partnership, across Hong Kong and Taiwan, brings together Vpon's location data with the targeting and measurement capabilities of Hivestack's demand side platform.
To meet burgeoning demand and adjust to pandemic shifts, the nine-decade old company is focusing on catering to grown-up passions ranging from flowers to fast cars.
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