super bowl

Feb 18, 2022

How Coinbase stole Pepsi's thunder as the most-talked about brand during the Super Bowl

Even though Coinbase’s website wasn’t ready for its own success.

Feb 15, 2022

The most talked about Super Bowl ads of 2022

Campaign US rounds up Twitter’s top trending ads from the Big Game.

Feb 15, 2022

Super Bowl 2022: Touchdown for brands that regained focus

Often seen as a bellwether of wider marketing trends, this year's Super Bowl campaigns point to corporate America and the marcomms industry rediscovering confidence and direction after a slightly haphazard 2021.

Feb 9, 2022

Why adtech company Criteo is buying a Super Bowl ad

The spot imagines the open web’s future with utopian—and dystopian—possibilities.

Feb 6, 2022

The hidden strength of Super Bowl ads? Diversity

Black people starred in every one of the most effective ads at last year’s big game.

Jan 30, 2022

Watch all of the teasers for Super Bowl LVI ads

This year’s spots mark record investments as NBCUniversal sold 30-second spots for $6.5 million.