stuart a spencer

Sep 19, 2022

Asia-Pacific Power List 2022: Stuart A Spencer, AIA

A veteran in the insurance space, Spencer claims his spot in the Power List for the fifth consecutive year, a testament to his sharp marketing acumen and digital-first approach.

Aug 25, 2021

Insurance CMOs seek to erase segment's rep for middling creative

CMOs and agency leaders agree the insurance industry isn't known for electrifying creative work. What needs to happen to change that?

Jun 17, 2021

Asia-Pacific Power List 2021: Stuart A Spencer, AIA

Spencer has overseen significant growth in brand equity for the insurer, but also pushed it to digitise its offerings to aid consumers and partners.

Jan 13, 2021

How AIA's CMO is giving a century-old insurer a digital reboot in the middle of a pandemic

After seeing revenue tumble in the first half of 2020, Stuart A Spencer has leaned on a rapid transformation to help burnish the insurer's brand.

Jun 29, 2020

Asia-Pacific Power List 2020: Stuart A Spencer, AIA Group

Leaning on the star power of football superstar David Beckham, AIA Group's marketing head has ensured the brand's centenary year has been purposeful, while addressing a global pandemic.