social
Post-COVID, China's smart social movement accelerates
We're seeing the rise of a new smart consumer, smart economy and a smart community in China.
Ads come to Instagram's IGTV format
And creators will share in the revenue. An initial trial includes 200 English-speaking creators.
Confined consumers boost Tencent earnings as gaming, social media units profit
But the technology giant's media advertising revenue was hit by sweeping reductions in adspend, as multinational clients look to weather the COVID-19 pandemic.
A billion users on, WeChat user growth, engagement slowing
TOP OF THE CHARTS: Time spent on app may be slowing as brands and consumers consider compelling alternatives in increasingly cluttered Chinese market, reveals Totem Media report.
Snap's Q4 losses up 44% on $100 million one-time charge
Even as revenues and user numbers grow, profits remain distant two years after the company's messy IPO.
Advertising's alcohol dilemma: how not to be merry at Xmas
Havas Media UK CEO Matt Adams got a big response this summer when he wrote about giving up alcohol. Now he returns to the subject as Christmas looms.
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