rich
Hootsuite appoints Rich Meiklejohn as GM for APAC
APAC veteran charged with driving growth and expansion.
Snap Mobile waives production costs for HTML5 rich-media ad formats
HONG KONG - Snap Mobile is trying to break down the barriers of using HTML5-based rich-media mobile ads for brands by waiving all production charges that typically cost between HK$20,000 and HK$50,000.
Snap Mobile expands mobile advertising product suite
HONG KONG - Snap Mobile, the mobile advertising division of Pixel Media, has added new product offerings to its mobile ad suite.
Rich media plus video ads boost website visit rates sixfold: Mediamind
GLOBAL - Advertisers who want to increase website traffic and sales should look to dynamic, flexible and eye-catching display ads, according to a study by digital advertising solutions agency Mediamind.
Grabbing attention with online ads: Mediamind
Video, synched ads and ads in context are a few ways advertisers can increase the performance of their online branding campaigns, according to a study by digital advertising solutions provider, Mediamind.
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