Q4 revenue's dip was slightly steeper than Q3 due to a heavy reliance on project revenue. Asia recorded the steepest decline in organic revenue in the quarter, down 17.4% year-on-year.
The company’s Q4 earnings call revealed advertisers are coming back.
The adtech firm's prudential line of thinking secured business results that crushed analyst expectations.
Competing with Google AdWords for advertiser budgets around paid search, the dominance of Bing with baby boomers consistently works in its favour.
Amazon's advertising division has crossed the billion-dollar revenue mark, placing it in conflict with Google and Facebook as the market leader for ad spend towards the conversion funnel.
Achieving 87% of the target analysts were expecting, Snap Inc struggles to establish its credibility.
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