pandemic
AITA if I want to WFH?
There isn't a simple solution to the complexities of hybrid working in creative businesses.
Amazon promotes advertising offerings as business growth slows
AWS and advertising sales were the growth driver for the tech giant.
Project vs retainer: Which is better to manage burnout, creativity, and profitability?
As more clients split up their marketing budgets, it's making way for short-term projects. We ask agency leaders how this affects staff workload, creative output, and business sense.
The fire-forged evolution of experience marketing
The chief executive, Asia-Pacific, for Project Worldwide, lists three key trends that will define the return to live events.
Cannes Lions 2022: Number of entries from India grows fastest
While overall numbers were down compared to pre-pandemic levels, Organisers said there was a 'good bounceback' because 2021 numbers covered two years after the 2020 festival was cancelled.
Q1 2022 busiest quarter for M&A since the start of the pandemic
April sees surge in private equity-backed deals, Havas, Stagwell and Horizon among the high-profile buyers.
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