Mar 31, 2022

Alopecia organisations, influencers use Chris Rock’s Oscars joke as education tool

Advocates are using social media and traditional media outreach to ensure the public learns more about the disease.

Mar 29, 2022

Snap’s first Oscars ad promoted new filter for the deaf community

The ad was the social media giant’s first to air during the Academy Awards.

Mar 24, 2022

Oscar Mayer uses wiener jokes to highlight gender bias at the Oscars

The OOH campaign includes the brand’s iconic wienermobiles sporting messages of support for gender equality outside the Dolby Theater in Los Angeles.

Apr 28, 2021

Advertisers may reconsider the Oscars after ratings decline

Viewership for this year’s broadcast dropped a sharp 58%.

Feb 12, 2020

What Parasite's Oscar win means for Korean culture

SOUNDING BOARD: We ask the industry how the success of 'Parasite' will affect brand appetite for Korean content.

Feb 9, 2020

What the Oscar nominees teach us about creativity

Advertising leaders share what their favourite Oscar-nominated films taught them about creativity.