SINGAPORE - To introduce the OCBC Voyage Credit Card and its value proposition to the local market, Isobar reframed the way frequent-flier miles are viewed, suggesting that redeeming them doesn’t have to be as big a headache as you think.
SINGAPORE - Bank of Singapore, the wholly owned subsidiary of OCBC Bank, has selected M&C Saatchi Singapore as its creative agency.
SINGAPORE - OCBC Bank and McCann Singapore have launched a series of light, engaging, feel-good videos featuring cabbies as part of a new campaign urging Singaporeans to ‘strive for more’.
SINGAPORE - Brand consultancy firm Sedgwick Richardson is on a winning streak, securing three high-profile wins in quick succession.
SINGAPORE - Brand and creative design consultancy Landor Associates has appointed Ogilvy Public Relations Singapore to carry out its public relations work in Singapore.
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