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Feb 16, 2021
Game on: advice for global brands ahead of the Tokyo Olympics
Conversations in society around issues like diversity function differently in Japan from the West.
Dec 3, 2020
Nike Japan ad receives backlash—but is incidentally brilliant
A moving new film by W+K and Nike sparks debate about racism in Japan.
Oct 24, 2020
Nike inspires voter turnout through powerful athlete stories
"You Can't Stop Our Voice" carries on Nike's tradition of bold work featuring athletes-turned-activists.
Oct 1, 2020
Nike’s first esports ad launches gamers into training hell
Wieden+Kennedy takes training camp to the ‘next level’ in stylish video game-inspired film.
Sep 1, 2020
Nike elevates Serena and Venus above tennis rankings
Wieden & Kennedy's 'You Can’t Stop Sisters' is the latest in a series of digital films interweaving athletes with their sports and values.
Aug 24, 2020
Nike and Wieden and Kennedy unveil tribute to Kobe Bryant
Rapper Kendrick Lamar tells world to ‘be better’ in tribute to NBA superstar.
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