SINGAPORE – After the brain work comes the booze fest: Yesterday's packed schedule of seminars and forums by some of the industry's leading lights left enlightened delegates panting for a cold one (or five), and Spikes After Dark didn't disappoint.
SINGAPORE - The stamina and determination of Spikes Asia delegates will be tested with a full slate of 'networking receptions'—aka "parties"—during the three-day festival, which begins Sunday in Singapore.
SPIKES ASIA - Location, location, location. Starcom MediaVest's Networking after dark event chose proximity to the Spikes Asia venue as the key consideration, taking over a bar on site at Suntec International Convention and Exhibition Centre. Here's what happened.
Ogilvy & Mather's networking after dark event, which ran late into Monday night, featured live bands, some strange sliding chair dancing, and lashings of Smirnoff vodka.
McCann Worldgroup held its 'Networking after dark' party on the top floor and balcony of its Orchard Road office building. With plenty of concrete, smoke machines and a minimalist layout, some observers likened it to an 80s-style rave. With, of course, sumo wrestling and a mechanical bull.
SINGAPORE - Spikes Asia isn’t just about seminars; when the sun goes down the industry comes out to play. There’s something happening on each evening of the festival with opportunities to network, compare offices with some of Singapore’s agencies, and celebrate at the awards show after-party.
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