Mar 7, 2019

The skinny on Mobile World Congress 2019

Didn't make it to Barcelona this year? No problem. Here are the top 5 themes and lessons for mobile marketers.

Mar 4, 2019

Believe the 5G buzz: Report from the Mobile World Congress

The impact 5G will have on business and commerce was on full display at last week's Mobile World Congress, according to McCann Worldgroup's chief digital officer.

Dec 11, 2018

Moving from wasteful to zero waste

Experts speaking at the HKECIA seminar last week weighed in on making the event industry greener.

Mar 1, 2018

Mobile World Congress: Have we reached the limits of mobile innovation?

Despite a flurry of new phone handset launches during Mobile World Congress, we may have already optimised smartphone design, MediaCom's global head of mobile explains.

Jun 30, 2017

Mobile World Congress Shanghai: Quick takeaways for marketers

The next cashless market, what's driving sales for Kellogg, WeChat remains unchallenged.

Mar 1, 2016

5 key trends from Mobile World Congress 2016

Once a showcase of 'nearly there' products and services, the Mobile World Congress, which took place last week in Barcelona, is now full of technology that is ready for brands to take advantage of now.