CHINA – After a four-month competitive pitch that started in December, Mindshare China has reportedly captured Pepsi China’s traditional media planning and buying for its beverage and food business, according to sources.
SHANGHAI - Mirinda, the fruit-flavoured soft drink brand under PepsiCo, has appointed Anomaly as creative agency to launch a 2014 summer campaign in Mainland China.
MANILA - Beverage maker Pepsi-Cola Products Philippines is venturing into the powdered juice business, the first foray for such products for PepsiCo in any market, with its flagship brand Mirinda.
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