microsoft
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Microsoft to retire Xandr DSP in favour of an AI-powered future
After acquiring the DSP from AT&T in 2021, Microsoft’s priorities began to shift more to the sell side, with AI at the forefront.
Microsoft's 50th anniversary campaign veers away from nostalgia
The campaign was done by global design studio Koto and is featured in digital, physical, and live touchpoints.
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Trump postpones TikTok ban for another 75 days
Plus, a handy cheat sheet overview of who is reportedly kicking the tires on TikTok.
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Who’s bidding for TikTok?
Amazon, Oracle and AppLovin submitted bids just days before Trump is set to make the big TikTok decision.
Microsoft reimagines customer engagement with conversational AI
Imagine if a website could talk. Microsoft Advertising’s new innovations are proof that what was once a whimsical ‘what if’ scenario is a lot closer to reality than you might think
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Skype signs off: The OG of video-calls logs out for good
One of the first brands to democratise international calls and foster global communication, Skype gets a fond farewell as it is formally retired by Microsoft.
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