microsoft

Feb 9, 2021

Bond with gran through Xbox, says Microsoft to teens

Short films promote the console brand’s initiative to help elderly people.

Oct 20, 2020

Amazon, Microsoft, Spotify fastest growers in Interbrand's Best Global Brands ranking

Facebook's brand value declines for third straight year – but Instagram is a newcomer in the top 20.

Aug 4, 2020

Should brands rethink their TikTok strategy?

SOUNDING BOARD: As uncertainty and confusion dominate headlines about TikTok’s future, we ask industry experts if this could mean a shift in strategy for brands.

Aug 4, 2020

Fair and free markets go out the window in America’s TikTok grab

The sad implication of the TikTok saga is that it snuffs out the faint hope that we might see a truly global digital ecosystem.

Aug 3, 2020

Microsoft deal to buy TikTok in US would include ANZ and Canadian markets

A 'quickly moving' deal aims to address security concerns from governments in these markets over user information and privacy.

Aug 2, 2020

TikTok latest: As Microsoft meets Trump to pursue US buyout, the app faces Australian investigations

Over the weekend, Microsoft's CEO met US President Donald Trump who has vowed to ban the Chinese-owned app in the US, while Australia says it's investigating TikTok's security risks.