loyalty programme

Mar 13, 2017

'Gini' aims to grant brands' wish for better loyalty

Card-linking loyalty platform Gini is gearing up to give Hong Kong brands an edge with segmented data on consumer spending.

May 8, 2014

Marriott hosts regional pitch for loyalty programme

ASIA-PACIFIC - International hotel chain Marriott has called a regional creative pitch for its Marriott Rewards loyalty programme, with McCann Worldgroup and Publicis among the three agencies invited to take part, according to sources.

Jul 6, 2012

Wellcome launches Angry Birds promotion

HONG KONG - Supermarket chain Wellcome today is rolling out a loyalty programme leveraging the smash-hit Rovio Entertainment game Angry Birds to drive store sales.