keith smith

Mar 27, 2015

TBWA announces regional leadership changes: Keith Smith hands off to Philip Brett

GLOBAL - TBWA has announced a series of changes that will see Keith Smith reducing his role in Asia as Philip Brett is promoted to Asia president and Singapore becomes the network's Asia headquarters. In addition, Joanne Lao will move from Hong Kong to Shanghai as she is promoted to Greater China CEO.

Jul 11, 2013

Slow and steady paying off: TBWA’s Tom Carroll & Keith Smith

INTERVIEW: Over the past five years, TBWA has been quietly building its digital capabilities from the inside out, and it’s finally starting to show fruit, according to the president and CEO of TBWA Worldwide.

Feb 6, 2013

Whybin TBWA announces senior management changes

AUCKLAND - Whybin TBWA New Zealand has made two senior appointments, naming Todd McLeay as chief executive and Toby Talbot as chief creative officer.

Jan 9, 2013

TBWA acquires Indian digital outfit Magnon Group

Magnon will handle work from TBWA offices globally. Read on for a Q&A with Keith Smith.

Jun 6, 2012

TBWA picks Eleven PR New Zealand founder for regional role

ASIA-PACIFIC - In a move intended to bolster its region-wide capabilities in brand activation, experiential marketing, and public relations, TBWA has appointed Kelly Bennett, founder and managing partner of Eleven PR New Zealand, to a regional role.

Apr 28, 2011

VIDEO: TBWA's Keith Smith on plans, challenges in Asia

ASIA-PACIFIC - Campaign recently sat down with TBWA president international Keith Smith to discuss the network's plans in the region and key areas of growth.