To offset COVID-19 losses, brands joined China’s three-week shopping holiday, 618, including many luxury brands that have long shied away from discounts.
Online streaming, aiming for long-term interaction and better application of big data have been areas of focus for brands during the first major post-COVID shopping festival.
TOP OF THE CHARTS: Despite a shrinking retail market overall, China will supersede the US retail market in 2020 as the world's largest, with ecommerce up 16%, says eMarketer.
E-commerce platforms gear up for the June promotion period in hopes of rebooting the economy.
JD's AI chief said information collected using AI technologies can serve upstream manufacturing and design, and drive innovation in new markets.
Landing on 1 January, a new law may upend e-commerce in China as we know it. Here's what you need to know about how it could affect big and small brands, platforms and consumers.
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