g star raw

May 25, 2022

Let your jeans age the way you do—gracefully

A new global spot for denim brand G-Star Raw uses deepfake technology to bring a man from his youth all the way to old age in under a minute.

Sep 30, 2019

Photos: G-Star Raw's experiential show pulls out all the stops

An audio-visual feast to celebrate the brand's 30th anniversary.