fruit
Oct 27, 2020
Inside the sweet, successful launch of Del Monte's pink pineapple
The communications strategy and challenges of a world-first unique new fruit.
Jun 19, 2017
Furry fruits make stiff people break out and 'Feel alive'
Zespri, marketer of both yellow and green kiwifruits, is launching a new APAC campaign.
Sep 6, 2012
Family of kiwifruits raise abandoned human baby in Zespri mobile gaming app
SHANGHAI - A mobile branded-content gaming app for Zespri, a New Zealand kiwifruit brand, has been released based on Zynga findings that young urban Chinese women are the new hardcore gamers.
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