football
Jan 15, 2023
Updated: Here are all the brands running ads at Super Bowl LVII
From snack brands to new beer sponsors, these advertisers are taking over the Big Game.
Dec 20, 2022
Reflecting on Qatar: How did brands navigate the most controversial World Cup ever?
Now that the final whistle's been blown, a quick look back on this year's tournament.
Dec 11, 2022
The NFL kicks off global review to consolidate its $400 million media account
The review impacts all of the pro football league’s current media agencies.
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Nov 28, 2022
J&T Express ropes in Lionel Messi as global brand ambassador
The Asian delivery giant has plans of expanding its global network and establishing itself as a one-stop ecommerce specialist in the logistics supply chain.
Nov 22, 2022
Qatar's Budweiser beer ban ‘a storm in a pint cup’
Sports marketing leaders say the last minute U-turn on Bud selling alcoholic beer at World Cup games has been blown out of proportion.
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