Pizza Hut’s APAC chief brand officer Pankaj Batra discusses marketing spend, how the brand spices up its market-specific offerings, learnings from Covid, and his belief that pizza is the ultimate egalitarian food.
ASIA’s TOP 1000 BRANDS: Nestle once again makes itself known as the cream of the crop while powerhouses Heinz and Nescafe continue to chomp their way to the top.
Japan is snacking on dairy-based So, Australia continues to favour Oreos and Tim Tams, and Indonesia is talking about homemade 'virus-shaped pastries' and Dalgona coffee.
And the "nugget" other industries can take away from their success.
"While a few missed the mac and cheese, chopsticks were wielded and minds were opened."
Netflix failed to include Malaysia in its street food series, so Malaysians decided to take matters into their own hands.
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