A Christmas ad entices families to visit the park during the holidays, where they can enjoy a simulated snowfall.
ASIA-PACIFIC - Crocs, the maker of bright plastic sandals that most people would not call 'stylish' (and many people would call 'ugly'), is signing celebrities in various countries to show consumers that its products are not only comfortable but also cool and stylish.
SHANGHAI - JWT China has been tipped to win the Walt Disney Company's digital and CRM business, including TV but excluding the Shanghai Disney Resort, after a four-way pitch in early September in Shanghai.
ASIA PACIFIC - Wunderman APAC president Stephane Faggianelli has announced a new regional leadership structure with Steve Hsia appointed chief operating officer and Eric Ng chief client officer for Wunderman Asia-Pacific.
HONG KONG - Mindshare has outgunned Starcom to retain the regional media account for Hong Kong Disneyland (HKDL) Resort.
HONG KONG – Hong Kong Disneyland (HKDL) is believed to have shortlisted Mindshare and Starcom for its media review reported in June.
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