David Droga, Jean Lin, Lorraine Twohill, Mark Read and Steve Stoute discuss how will these crises affect the advertising and marketing industry
The cheeky independent Terri & Sandy hired a plane to fly over Cannes trailing a banner that read "FREE DROGA" and launched a GoFundMe to help Droga5 buy itself back.
Sale of Droga5 to Accenture will help it stay relevant, founder says.
The acquisition puts a renewed emphasis on creativity in marketing, industry experts say.
Accenture Interactive CEO Brian Whipple and Droga5 founder David Droga share plans after the consultancy juggernaut bagged the creative powerhouse.
The iconic agency will build out the juggernaut's experience offering.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins