culture

Oct 22, 2022

Don’t be fooled by the optics. Culture-washing is all around us

Adland has the power to push things forward in progressing diversity.

Oct 17, 2022

Crafting culturally authentic ads that appeal to everyone

When brands speak authentically to a specific population, their ads end up more appealing to the general population than the average ad produced by those same brands.

Aug 24, 2022

The need for strong local culture

The EVP of client experience at Weber Shandwick Korea on the many cultural preferences of Gen Zs and millennials.

Jul 27, 2022

Korea: The Asian Tiger’s cultural leap

How South Korea leveraged ‘soft power’ and cultural dominance in its killer marketing strategy.

May 30, 2022

Uptick in boomerang employees puts spotlight on agency culture

The grass isn’t always greener. Five people share why they left — and then returned — to their previous PR agencies.

Apr 10, 2022

Adland should offer real flexibility during Ramadan

Flexibility for employees who observe Ramadan goes beyond flexible working, according to campaign manager Yusuf Muhammad.