commerce media

Nov 24, 2022

Wunderkind launches in Australia to address brands' commerce media needs

Australia is a priority growth market for Wunderkind as it aims to help retailers realise more online revenue.

Nov 22, 2022

Starved of first-party data by online marketplaces, brands turn to commerce media

A commerce system captures users, products, and transactions and having that first-party data will enable a brand to understand the behaviour of each customer. However, brands are unable to do that when selling on marketplaces like Lazada and Shopee.