carbon
Jul 20, 2022
Group M launches global framework to reduce carbon footprint of media
Clients will be advised on which channels, and eventually media vendors, are causing the most carbon emissions in effort to slash advertising's carbon footprint.
May 5, 2021
Unilever and Nestlé commit to voluntary green advertising surcharge
UK initiative sees brands paying a green levy of 0.25% of the cost to produce an ad.
Jul 17, 2020
P&G commits to becoming carbon neutral this decade
Company is partnering with Conservation International and WWF.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins