burson marsteller

Feb 28, 2018

WPP merges Cohn & Wolfe, Burson-Marsteller

The combined agency will be called Burson Cohn & Wolfe.

Sep 5, 2016

Fidelity appoints Mariko Sanchanta as APAC comms head

Sanchanta joins the investment company from Burson-Marsteller.

Jan 29, 2014

Burson-Marsteller hires Barkha Patel-Zinzuwadia from Weber Shandwick as Singapore leader

SINGAPORE - Burson-Marsteller has hired Barkha Patel-Zinzuwadia from Weber Shandwick as Singapore market leader.

Sep 10, 2012

Burson-Marsteller and Medicom enter into partnership in Korea

SEOUL – Burson-Marsteller has entered into a strategic cooperation agreement with Medicom, a leading Korean digital communications agency, in a move aimed at strengthening its ability to serve both foreign and domestic clients in the market.

May 30, 2012

INTERVIEW: Harold Burson, co-founder, Burson-Marsteller

At 91, Burson-Marsteller co-founder Harold Burson appears as sharp as ever. On a recent visit to Hong Kong, he presented no-nonsense views on the state of PR in Asia and the extent to which its role has changed.

Feb 27, 2012

CASE STUDY: Yellow Ribbon uses social media to gain community support

The Yellow Ribbon Project used social media, through UM Singapore, to engage with the community.