ai
ChatGPT is already impacting our client work—here’s how
From ideation to creating assets, advisement to copy writing, ChatGPT is fast becoming an indispensable enabler for creative teams.
How Boathouse Group is using AI to unearth brand narratives
Narrative Transformation is an AI-based social listening tool that allows the agency to identify and create campaigns around narrative threads.
How AI is disrupting the creative industries
With next-level tools accessible to a growing pool of creators, we are undoubtedly entering a world of new possibilities.
Can DALL·E, the AI that creates images from text, accelerate advertising?
Spark Foundry's Will McMahon discusses the possibilities of this AI technology and how it helps agencies react quicker to real events.
Freelance creative pokes fun at Heinz AI ketchup campaign
Stephen Paul Wright showed AI art generators aren’t always so familiar with brands.
The many misunderstandings of using AI in creative work
SPIKES ASIA ACADEMY: The head of creative tech at Publicis says AI won't replace anyone in the industry anytime soon, but can be an incredible help to creatives.
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