advertising news
Can Sri Lanka get its mojo back?
Easter bombings, the Covid pandemic, followed by widespread protests over the Government, have left the country in turmoil. Campaign India speaks with experts to understand the situation in the advertising and marketing industries...
Cannes Lions 2022: What keeps chief creative officers awake at night?
Impact BBDO’s Ali Rez, TBWA\Chiat\Day New York’s Amy Ferguson, and Droga5’s Scott Bell discussed lessons learnt from the pandemic, and challenges creative folks face in advertising.
The metaverse is a very sexy, but much-hyped area to be in: Martin Sorrell
Cannes Lions 2022: Christian Deuringer and Sorrell discussed client-agency relationships, technology, and the importance of insights.
WPP smashes bonus targets with big staff payout after 'outstanding' year
Growth in organic revenue of 12.1% puts it near top of the peer group
Is agility the enemy of creativity?
Only when leadership has the ability to face constructive criticism, will creativity and innovation flourish, says the author
A view from Nepal: The much-awaited advertising transformation
The founder of Outreach Nepal provides an update on how the ad industry is evolving in Nepal, including how brands are adapting to new regulations, and how new alliances are being formed to advance the industry.
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